In late 2015, Elite Tournaments, a major player in soccer event management, expanded into a new market when Al Hernandez was tapped to lead a lacrosse division targeting the mid-Atlantic and Southeast regions. Here, Hernandez discusses the move.
Why is Elite organizing lacrosse events?
Prior to my arrival, Elite already had a history within lacrosse, most notably assisting Trilogy with a series of events around 2013. This was something Mike and Matt Libber had visions of eventually doing, especially after those events. Mike saw it as an opportunity to really step in, especially in a period where there’s so much interest.