New York Named Ultimate Sports City

By Matt Swenson, April 22, 2016

When it comes to sports, New York City is No. 1. The Big Apple won the 2016 SportBusiness Ultimate Sports City Award for the first time at the annual SportAccord Convention in Lausanne, Switzerland, in April. It is the first U.S. city awarded the biannual prize.

Los Angeles joined it in this year’s top 10, which also included Auckland, New Zealand; Calgary; Copenhagen, Denmark; Glasgow; London; Manchester, United Kingdom; Melbourne, Australia; and Tokyo. Melbourne and London are the only other cities to have won the Ultimate Sports City award since it was launched in 2006.

“When it comes to its major events strategy, New York really is a city that never sleeps, balancing a bursting portfolio of high-quality annual events against a wide variety of one-off events of national and international significance,” said Rachael Church, head judge and founder of Ultimate Sports Cities, in a statement.

Among the criteria for selecting the top sports city were the size and volume of events hosted and scheduled to be hosted between 2012 and 2020. Venues, transportation, security and marketing were also factors in the final determination.

The U.S. Open tennis tournament, New York City Marathon, Five Boro Bike Tour, Super Bowl XLVIII, and the NBA and MLB All-Star Games were cited in a press release about the award. New York also bid for the 2012 Olympic Games, further increasing its international reputation, Church noted.

Adds Fred Dixon, president and CEO of NYC & Company, “The Ultimate Sports City award underscores New York City’s reputation as one of the world’s leading sports capitals.”

Photo Credit: NYC & Company

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