Puerto Rico Shows Off Its Versatility

By Matt Swenson, March 20, 2017

Puerto Rico has tropical climate and beautiful beaches, making it a natural hot spot for outdoor events. But (shh!) rain and wind get in the way occasionally.

Such was the case when the Connect Sports Executive Advisory Board met in San Juan in March. But the weather provided Oscar Santiago, Meet Puerto Rico’s national sales manager of sports and entertainment, a chance to show off the island’s versatility.

While a planned helicopter tour was grounded, the attendees were treated to a walk-through of Puerto Rico Convention Center. In the end, the indoor experience may have been more worthwhile for attendees.

Mark Koski, CMAA, director of sports, events and development at the National Federation of State High School Associations, admits he was surprised how impressive the facility was.

“It’s a phenomenal destination,” Koski says. “I look forward to holding one of our meetings or events there.”

That’s music to the ears of Santiago.

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Since Southwest University Park was built in El Paso, Texas, in 2014, the minor league park has drawn big crowds and events.

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The LPGA’s Symetra Tour is actively working with CVBs and sports commissions to add three or four new tournaments in 2018. Bids are due in October.

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