How to Start a Sports Commission

By Sam Boykin, September 12, 2016

A growing number of cities and counties are creating sports commissions to capitalize on the booming financial opportunity. Typically, these organizations work to attract, market and often manage sports-related events, boosting tourism dollars in the process. There are currently about 130 sports commissions in the United States, a number that has risen steadily over the years. This year, Akron, Ohio; Knoxville, Tennessee; and Valley Forge, Pennsylvania, entered the arena. Connect Sports talked to several industry veterans who had tips for starting and maintaining a successful sports commission.

Determine why you’re launching one.

Is it to host more events? Is it to better market your city? “You need to have a clear understanding of your vision and mission rather than just a desire to put your name out there,” says Monica Paul, executive director of the Dallas Sports Commission.

SportsCenter Coordinating Producer and Women in Sports Tourism Forum keynote Sandy Nunez discusses being a role model for women and Hispanics.

Strongman Corporation is currently seeking proposals to host its 2018 North American National Championships. RFPs are due Dec. 1.

Are you doing enough communities that host your events? Are you making an impact beyond your bottom line? Having a quality CRS can only help your success.

Detroit Sports Organizing Corp., a group of civic and sports leaders, will be a dedicated resource for Motor City to host major sports events.

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